Winchester Commemorative 125th Anniversary Super X Shot Shells. Custom engraved product and tin packaging. 11-color embossed tin with vacuum formed shell insert.
John Deere Hay Tool Catalog - 24-pages. This catalog features Agricultural, construction, and consumer equipment focussed on Dairy and Hay market segmentations.
My roles in advertising and marketing include account, product, and production management. This experience include managing print publications, collateral, direct mail, and packaging from concept to delivery and program analysis.
My skills include estimating, supplier sourcing, creative management, quality control, press approvals, postal management, distribution, financial management, and analyzing program results. Below are samples of programs managed.
John Deere Haymaking Basics. A Tips book for quality hay from selecting crops to selecting equipment.
Winchester 32-page Product Catalog features ammunition specific to Law Enforcement Professionals
John Deere Commercial Applications Equipment Catalog. 28-page
John Deere Commercial Applications catalog.
24-pages
John Deere Planters catalog. 36-pages
John Deere Telehandler Catalog. 24-pages
Purina Hi-Pro Campaign. Includes publication ads, catalog, and response direct mail. Publication ads include response mechanism to recieve planner, certificate and dog collar.
Monsanto Bullet Direct Mail - Die-Cut Mailer. 4-Page tabbed for mail. Inside spread contents provide product information. Back is postal panel.
Helvetica Light is an easy to read font, with tall and narrow letters, that works well on almost every site.
John Deere New Product Publication Insert. Center spread opens as pop-up product panel. Over 1.5 million produced for perfect and saddlestitched pubs. Also distributed as dealer literature.
Agri-Business Education Foundation. (non-profit) Booklet with back panel pocket containing personalized letter. Mailed to ABEF contributors supporting the Annual Capital Fundraising efforts.
St. Mary of the Woods current and future alumnae relationships, annual giving, and capital campaign benefiting student programs, foundations, and facilities.
Merck Ivomec for Swine Publication, Direct Mail, and Collateral Campaign.
The PIG-RIG
John Deere Group Coop Publication Ad
Merck Ivomec for Cattle - Direct Mail and Publication Ads